Google Cloud has officially released two new AI video-making tools – Veo 3 and Veo 3 Fast – on its Vertex AI platform. These tools help users create high-quality videos simply by typing in text prompts.
What Do These Tools Do?
- Veo 3: This version focuses on quality. It creates videos in Full HD (1080p) with built-in audio, lip-syncing, and even sound effects. It’s perfect for polished, professional videos.
- Veo 3 Fast: This one is all about speed. It’s made for quickly producing short videos like ads, product demos, and training content.
Key Features:
- Designed for businesses that want to make a lot of videos quickly and easily.
- Supports multiple languages, making it useful for global marketing.
- Videos can be used for things like internal communications, campaigns, or promotions.
Coming Soon:
In August, Google will roll out a new image-to-video feature. This will allow users to upload a picture and a short prompt to generate a short 8-second video. It’s ideal for marketers and content creators who want to turn static images into animated clips.
Who’s Already Using Veo 3?
- Canva: Now lets users make videos with AI directly in its platform.
- BarkleyOKRP: A creative agency using it to make video editing faster and more accurate.
- eToro: Created 15 versions of an ad in different local languages using the tool.
- Razorfish: Used it along with other Google tools to make cinematic content for Visit Orlando.
- Synthesia: Blending Veo visuals with AI avatars and voices for custom storytelling.
Extra Protections:
- All videos made with these tools include a SynthID watermark to avoid misuse or fake content.
- Google also provides legal protection for businesses using its AI services.
Where to Access:
Veo 3 and Veo 3 Fast are now available on Vertex AI Media Studio, where businesses can start creating smart, fast, and high-quality videos using just text or images.
Google is making it easier than ever for companies to produce videos at scale with the help of AI.
Also See: Microsoft Q4 Revenue Hits $76.4B with Azure Surging 39% and AI Tools Reaching 100M Users
