
When a blockbuster director like SS Rajamouli speaks up, will India finally listen? His viral video exposes the ugly truth behind Odisha’s scenic beauty.
SS Rajamouli, the acclaimed director of Baahubali and RRR, recently shared a shocking video on social media highlighting the rampant littering in Odisha’s scenic landscapes.
Had an amazing solo trek to Deomali, Odisha’s highest and most stunning peak. The view from the top was absolutely breathtaking.
However, it was disheartening to see the trail marred by litter. Such pristine wonders deserve better. A little civic sense can make a huge… pic.twitter.com/8xVBxVqQvc
— rajamouli ss (@ssrajamouli) March 19, 2025
The video, which quickly went viral, shows plastic bottles and garbage ruining the natural beauty of the state’s mountains. Rajamouli’s frustration stems from the blatant disregard for nature, a problem that reflects a larger issue across India.
The video serves as a stark reminder of the urgent need for environmental responsibility and action to preserve India’s natural treasures
The Ugly Truth Behind the Beauty
Odisha’s mountains are a sight to behold, but Rajamouli’s video reveals a disturbing reality. The rocks, once pristine, are now littered with plastic bottles and garbage. The contrast is jarring—nature’s beauty is overshadowed by human carelessness.

Rajamouli doesn’t hold back. He points out the sheer irresponsibility of tourists and locals who treat these natural wonders as dumping grounds. His message is clear: this isn’t just Odisha’s problem; it’s India’s problem.
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Why Littering is More Than Just an Eyesore
Littering isn’t just about dirty landscapes. It has serious consequences:
- Harm to Wildlife: Animals often mistake plastic for food, leading to fatal consequences.
- Water Pollution: Garbage clogs rivers and streams, affecting both ecosystems and communities.
- Loss of Tourism: Dirty spots lose their charm, driving away tourists and hurting local economies.
Despite initiatives like Swachh Bharat Abhiyan, the problem persists. Rajamouli’s video is a harsh reminder that awareness alone isn’t enough—action is crucial.
What Can We Do?
Change starts with us. Here are simple steps to make a difference:
- Carry a Reusable Water Bottle: Ditch single-use plastics and opt for refillable bottles.
- Dispose of Waste Responsibly: If you can’t find a bin, carry your trash until you can dispose of it properly.
- Spread Awareness: Share posts like Rajamouli’s and start conversations about cleanliness.
- Support Eco-Friendly Tourism: Choose destinations and operators that prioritize sustainability.
A Call to Action
Rajamouli’s video isn’t just a rant—it’s a wake-up call. It’s time to shift our mindset and take responsibility for our actions. Every small step counts, and together, we can protect India’s natural beauty for future generations.
Let’s hope his voice is heard, and this time, we all step up to make a change.
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