In a case that’s part crime thriller, part social media circus, reels from the Sonam-Raja wedding have gone viral for all the wrong reasons.
Days after Raja Raghuvanshi was found murdered in Meghalaya and his wife Sonam arrested, his sister Shrasti Raghuvanshi—an influencer with over 3.9 lakh Instagram followers—posted and then deleted a reel promoting a massage parlour. The timing? Just four days after her brother’s body was recovered.
The posts have triggered intense backlash online, with many accusing Shrasti of exploiting Raja’s death for views and brand deals. Critics say the emotional posts mixed with beauty parlour promos feel like a twisted fusion of mourning and marketing.
Tragedy meets trending audio
For everyday people watching this unfold, the Sonam-Raja saga feels surreal. A murder. A missing wife. And a grieving sister who’s… posting trending wedding reels?
The content includes happy moments from the wedding—Raja dancing, smiling, surrounded by friends. Shrasti followed up with reels demanding justice and accusing Sonam of murder. But then came the sponsored post.
“Woman literally using her brother’s death to get views,” one user posted on X. And honestly, a lot of people agree.
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The timeline of a viral scandal
After the couple went missing, Shrasti’s Instagram was full of appeals for help. But everything changed on June 2, when Raja’s body was found in a gorge in Meghalaya. The police soon called Sonam the prime suspect. She later surrendered in Ghazipur, Uttar Pradesh.
Since then, Shrasti has been posting emotional videos, calling for justice. But critics say she crossed a line with the promo reel—and that’s where things got ugly. While she deleted the video, screenshots are still making rounds online, dragging her deeper into public scrutiny.
A new kind of grief performance?
This case has raised a larger question: where’s the line between grieving and growing your Instagram? In today’s influencer economy, even tragedy becomes content. But when real lives are involved, the stakes—and the ethics—are different.
Maybe it’s a case of poor judgment. Maybe it’s just how social media works now. Either way, what could’ve been a story about justice and loss is now part of a bigger story about performative grief—and the thirst for clicks.
Truth hurts, and sometimes so do the views
Sonam is now the main accused in the murder. Four others are under investigation. And the internet? Still fuming. People aren’t just angry at Shrasti—they’re tired of a culture that monetizes mourning.
Because when you turn heartbreak into hashtags, it stops being about justice—and starts looking like a business strategy.
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